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Downtown Business Improvement District

The purpose of the Downtown Business Improvement District ist to market and promote downtown Pacific Grove. The BID is an advisory board that is elected by members located in the downtown district. The board is approved and appointed by the Council. (See Reso No. 07-042.) There are 360 member-businesses that are licensed to do business in the downtown district.

Recent Projects:

  • Support Hotel Durrell, new hotel at 157 Grand Avenue
  • Purchased and display lanterns downtown during the Feast of Lanterns
  • Funded downtown directional signs
  • Produced spring, fall , and holiday promotional events
  • Maintained a downtown website
  • Hosted a downtown butterfly art project
  • Purchased flower baskets to beautify the downtown area
  • Advertising in local newspapers and magazines



Minutes will be accessible on the website for approximately 24 months.